Should Boomers Do MLM Or Affiliate Marketing?




Are you a baby boomer considering how to make money this year and wondering about affiliate marketing versus network marketing?

Both are great way to make money online right now as evidenced by the millions of people doing it all around the world.

Let me point out a few of the differences baby boomers should analyze between affiliate marketing and network marketing looking at the company, products, how to make money and so on.

The Company

In network marketing the company is the identity of the product. It is extremely important!

In affiliate marketing that is not the case. You will be looking at the business model and then looking at the product more then you will in network marketing, at least at th3 beginning.

Let me give you a few examples.

When you research network marketing you’re going to look at some of the companies that have been around for a long time.

These include Amway, Avon, Tupperware, Mary Kay, Herbalife, and many more. You can identify as much with the company as you can with the products.

Business Model

In affiliate marketing you identify with the business model before you do with the company. Pay per click, pay per lead, and pay per sale are how you make money and these drive which affiliate programs you join.

In pay per click it is the Google AdSense affiliate program. With cost per action (also known as pay pee lead you join an affiliate network such as Max Bounty or Clickbooth.

In pay per sale Amazon is king of the hill with Clickbank digital affiliate products a big player. You join these programs and then fin affiliate products to promote.

Ways To Make Money

This is another major difference between affiliate marketing and network marketing.

Affiliate Income

In affiliate marketing you are solely responsible for your success. You perform an action and you get paid for it.

There is no downline in affiliate marketing. You will not be recruiting anyone when you join an affiliate program.

With pay per click when someone clicks on an ad you earn a commission. Google pays out 68% of the click, so on a $1.00 click billed to the advertiser Google pays you .68 cents.

On pay per lead you might earn $1 for getting someone to fill out a short lead form. The longer you the form the more you earn. It is possible to earn $200-$300 or more on one lead form in a more detailed niche.

With pay per sale you earn a commission rate. ON a digital product from Clickbank it is common to earn 50%-75% of the purchase price. For example on a %100 sale you might make $50-$75.

Amazon is the leading affiliate program to sell physical products. However, the commission rates are way lower on a physical product for a number of reasons.

As an example if you sold a $50 product with a 6% commission you would only earn $3 for that sale. Of course the benefit is the millions of people who already shop on Amazon, so the volume of sales you make can make up for the lower commission rate.

Network Marketing Income

You make money on personal sales as well as the sales volume of your downline. This makes recruiting on your frontline as well as your downline very important.

In fact building your group is the key to big money in network marketing. Having said that though you should know the average person only sponsors 2 people on their frontline.

With a drop out rate of over 90% this makes it hard to actually build a group. This is why so many people quit their MLM business.

Having said that network marketing companies around the world are growing thanks to Internet sponsoring and selling. You can run your business form home and never have to deliver products or meet someone in person to explain your business.

How Baby Boomer Affiliates Make Money With Pay Per Click

One of the great things about affiliate marketing for baby boomers is how easy it is to make money. By easy I am referring to getting started and then doing the required work.

One of the ways we are working towards making money here on our BizzyBoomers blog is through pay per click income on our blog.

Google AdSense is the top player in ppc affiliate marketing. If you have searched in the past you have no doubt clicked on a Google Ad where the blogger made 68% of the charged cost to the advertiser.

This is easy because you do not have to do anything except get people to your blog and some of them will click on the ads.

The hard part is getting enough traffic to make this profitable. Try using an approach where you are building an authority niche blog.

Read more about starting a niche blog of your own….

Niche Blogging Guide For Baby Boomers

Your goal is 200 blog posts of at least 2000 words each.

Build each post around a specific keyword phrase. Target longtail keywords first and then begin to work in shorter 2-3 word phrases.

Longtail keyword phrases of 4, 5, 6, or more keywords are easier to rank for because they have less competition. Shorter keyword phrases have more competition, but you will eventually be able to rank on Google and Bing for them as well.

This is a very simple way to make money. Download the Google AdSense plugin and let Google sell adds for you.

I would wait until you have at least 50 posts before even applying for the Google AdSense program. This way when Google does approve you your blog will have content for Google to match advertisers too.

Here on our BizzyBoomers blog we are working towards making money selling an affiliate product (Wealthy Affiliate) and eventually adding Google Adsense Ads as an easy way to earn money.

In our opinion these are the 2 best ways to make money with affiliate marketing and both are better then trying to build a network marketing business!

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