How Many Types Of Affiliate Marketing Are There?

It is a complicated world. Just when you thought making money non traditionally has become easy due to technology advances. It may be surprising to some to find out how complicated affiliate marketing can be. That is why you need to know how many types of affiliate marketing there are in the world.

Affiliate marketing is not as simple as buying a website and creating a blog. There are many different types of affiliate marketing and it is not limited to just different platforms. To find out the answer to the question, all you have to do is continue reading our article. It has the information you need so you are aware of what affiliate marketing involves.

Types Of Affiliate Marketing

The experts say that there are only 3 types of affiliate marketing. They are as follows

– reward
– traffic source
– platform

These three types are broken down into more sub types that make understanding affiliate marketing a little complicated. Each of these types have their pros and cons which can make working within their boundaries a little risky as well as very rewarding.

1. Reward Type

It has two sub categories and they are:

1. Bonuses from services
2. Services

2. Traffic Source

Again there are two sub types to this category.

1. Traffic arbitrage
2. Own platform

Own platform which has several sub categories to it. These extra divisions are known as: website, blog, forum , and social network account/group.

3. Affiliate Marketing Platforms

This category comes with 3 sub types and you may be more familiar with them.

– The first is CPA network also known as cost per action network.
– Second is affiliate network that is a bit more sophisticated.
– Finally the third sub category is direct affiliate. You are in charge and provide the tools your affiliates need to do their work

Which one you choose to work within is up to your talents and business senses.

The Different Types Of Affiliate Marketers

Affiliate marketing is not made up of just the above types of affiliate marketing. There are also the different types of affiliate marketers that play a large role in business success. Here are the different types you will encounter if you want to be an affiliate marketer or have one work for you

1. Webmaster

This group either own their own websites or build websites for others. They are found on different affiliate marketing platforms and you can contact them directly if you need their services.

2. Search Affiliates

These are very business minded people who are using their own money to create a high rate of investment. The problem is to in making sure they follow the rules.

3. Bloggers

They post a lot of information online for you. Their comments and reviews help generate traffic for your business. One of the best groups to work with is called the mummy blogger group.

4. Coupon Sites

These affiliate marketers help people save money while getting more business for you. They usually have an established audience that can take advantage of any coupons you send out through these sites.

5. Review Sites

There are many affiliate marketers who like writing reviews of different products. You may recognize their work as their headlines read the top 10 best or the top 15 best and so on. The affiliate marketer gets a commission when one of their audience members click on the affiliate link given to them by the different vendors

6. Loyalty Portals

The companies that have this affiliate marketer option have an established audience which they allow you to tap into through publishing your ads. These portals help create more traffic for your business

7. Incentive Programs

The traffic you get increases through these programs but the quality of that traffic may not be all that desirable. It is a risky venture as you may not generate a lot of sales or cash but you will get a lot of traffic

8. eMail Marketing

This is self explanatory as all you are doing is hiring marketers to send ads to the people on your e-mail list. The trick here is not to violate the rules laid out by Can-Spam. If you do violate those rules, you may have some extra problems on your hands

9. Traditional Media

Yhere is where you might be implementing your CPA affiliate marketing type. To get started you have to make a proposal to the print and electronic media and create a contract

How Many Types Of Affiliate Marketing Are There? Pros & Cons


generate more traffic to your website or business
get your products in front of more eyes
create your own conditions and rules
more flexibility in the reward system
you get more control over the situation
more options for co-operation
opportunities to negotiate working relationship


lots of effort to find the right affiliates to work with
affiliate programs may be too limited in attracting top affiliates
fewer traffic providers to work with
create more work for yourself than necessary
hard to monitor affiliates
no sales guarantee working through affiliates
competition for affiliates is high

How Many Types Of Affiliate Marketing Are There? Some Final Words

Now that you know the different types of affiliate marketing, you can make some better, more intelligent decisions. The key will be to do your research and see which type will work with your business or affiliate marketing business plan.

Also, you need to remember that working through affiliates is not going to guarantee that you get sales. Affiliate types are merely the traditional salesman in a different uniform. Like traditional salesmen, they will make their pitch and try to convert the customer into a paying customer.

Using any of the affiliate marketing types is risky, but if you do not do it then you may not make any sales either. How many types of affiliate marketing are there? More than enough to help your online business generate the traffic it needs to survive. Do your research and make sure you find the right affiliate marketers to work with. Or the right affiliate programs to work with.

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